FOR IMMEDIATE RELEASE March 17, 2011
Liz Croston Kaylan Viveros
Wells Enterprises, Inc. Barkley Public Relations
712.546.4000 ext. 5522 816.423.6353
Blue Bunny Introduces Two New Convenience Store Products
Premium chocolate cashew bar and cookie dough cup
added to the 2011 product offerings
(LE MARS, IOWA) – Blue Bunny Ice Cream is introducing two new convenience store treats featuring premium and classic ice cream flavors to satisfy those on-the-go cravings.
Premium Chocolate Caramel with Cashews Bar:
Premium chocolate ice cream topped with caramel sauce and butter toffee cashews, and dipped in milk chocolate flavored coating. The suggested retail price is $2.39.
Screamers Cookie Dough Cup:
Enjoy chunks of chocolate chip cookie dough swirled throughout creamy cookie dough flavored ice cream, all in an individual cup. The suggested retail price is $1.49.
These products are available in convenience store locations nationwide beginning March 2011.
About Wells Enterprises, Inc. and Blue Bunny
Blue Bunny, founded in 1913, is a brand of Wells Enterprises, Inc.—the largest family-owned and managed ice cream manufacturer in the United States. Today, more than 500 Blue Bunny-branded products, including ice cream and frozen novelties, can be found across the US. Always committed to quality, Blue Bunny products are made with only real ice cream. Wells Enterprises, Inc. is headquartered in Le Mars, Iowa, the Ice Cream Capital of the World.
Note to Editors:
For more information or to request an electronic image of Blue Bunny’s new frozen novelties, please contact Kaylan Viveros at email@example.com